Enrollment & Retention
6 hours ago
The 100-50-25 Rule: Live Event Benchmarks for Martial Arts Schools
A good live event produces about 100 appointments. Those should become 50 to 60 first…
Legislation & Regulation
8 hours ago
The FBI Wants a One-Year, No-Bid UFC Training Contract. What It Means for Defensive Tactics Instructors
An FBI sole-source justification proposes a one-year UFC contract to train special agents in striking,…
Enrollment & Retention
9 hours ago
Tuition Stacking: Why Year Three Pays More Than Year One
Martial arts school revenue grows by stacking: renewed students keep paying while each year's new…
Marketing
10 hours ago
What Martial Arts Schools Pay for Event Booths: Fall 2026
Farmers markets, fall festivals, movie theaters and city-wide events: what school owners reported paying for…
Mindset & Leadership
1 day ago
Grand Theft Potato: Make Your Restrictions Real And Watch Them Work!
A study on stolen french fries turns out to explain why your doors-close deadline stopped…
Marketing
1 day ago
How Martial Arts Schools Can Partner With Local Elementary Schools
What a principal is actually measured on, the five partnership models ranked by difficulty, the…
Marketing
2 days ago
What Martial Arts Schools Are Paying for Meta Leads: Fall 2026
One agency reported about $39 per Meta lead across its martial arts clients in September…
Martial Arts Business News
3 days ago
State of the Industry 2026: How Many Martial Arts Schools Are There in the UK?
The UK has about 9,500 physical martial arts schools, BJJ academies and MMA gyms, plus…
Martial Arts Business News
3 days ago
State of the Industry 2026: How Many Martial Arts Schools Are There in New Zealand?
New Zealand has about 450 physical martial arts schools, BJJ academies and MMA gyms, half…
Martial Arts Business News
3 days ago
State of the Industry 2026: How Many Martial Arts Schools Are There in Australia?
Australia has about 4,500 physical martial arts schools, BJJ academies and MMA gyms, 11.6 per…





































