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Design the Month Before It Starts: The Goal Worksheet My Staff Signs
Chief Master Greg Moody, Ph.D. on the one-page worksheet every staff member completes before the month begins — line by…
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You Had Zero Renewals Because You Talked to Zero People
September is the last month of the third quarter — the last chance to save it. Grandmaster Jeff Smith on…
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92 Leads, 6 Enrollments: Where Your Intros Are Actually Dying
Ninety-two leads is a real marketing month. Six enrollments is not a marketing problem. The four numbers that find the…
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One Bad Review Out of Fifteen Thousand Flyers Is Not a Reason to Stop
A member wanted to shut down his flyer program over a single one-star review. The percentage rule, the three sources…
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300 at 300: The Only Two Numbers Between You and a Million-Dollar School
Three hundred students at a three hundred dollar average is ninety thousand dollars a month. Here is how the average…
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You Were Charging More in 1970: How to Raise Your Tuition Without Losing Your Nerve
In 1970 we charged $197 a month. By 1980 we were at $297. Some of you are still charging less…
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Martial Arts Professional Asks… Jay Abraham, Marketing Guru
What would you recommend to martial arts school owners to improve their advertising? Jay Abraham answers… First, set very specific…
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Jean Claude Van Damme, Martial Arts Film Star
What advice would you give martial arts professionals who want to achieve higher levels of success? Jean Claude Van Damme…
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The Ultimate School Character Development Program by Zig Ziglar
Zig the master of motivation, developed the I CAN Program that is a comprehensive character-building curriculum for your students—parents and…
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Industry History
NAPMA Presents at Action Martial Arts Magazine Hall of Honors
NAPMA will be presenting at the 2011 Action Martial Arts Magazine Hall of Honors Award Show. January 21–22, 2011 at…
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