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Seminole, Florida's Jim Graden is internationally recognized as a martial arts fitness pioneer. Jim developed Cardio Karate, the NAPMA Fitness Kickboxing Certification, The Ultimate Bodyshaping Course (UBC), and UBC for Kids. He's also the president of the Project ActionFoundation. He can be contacted through NAPMA.com.

The Merchandise of Fitness

When martial arts school owners inquire about offering my Ultimate Bodyshaping Courses (UBC) at their schools, they’re usually focused on the added tuition the UBC can generate. This, of course, is where the majority of money is made, with many school owners doubling, or even tripling, their tuition revenue. What most school owners don’t realize ...

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It’s All About the Course

I’ve come to the conclusion that to be successful in martial arts fitness, you have to have a course, or a variety of courses, that people can choose from. When someone is thinking about joining your fitness program, he/she needs to have the end in mind. In other words, they need to be able to ...

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