If you are going to be an effective leader, the focus has to be on how you are going to serve. That attitude completely changes the way you come across. To be an effective communicator or instructor, you have to know your audience. That’s number one. Who is in the class today? What do they ...
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How I Opened Five School in 18 Months
Do I recommend that you open five schools in 18 months as I did when I was 23? No way! However, these lessons working for opening one school or dramatically growing your existing school. Prior to opening, get extensive training on business operations. Do extensive market research to locate a good market with adequate income ...
Read More »From Struggling to Successful, and a Second Location with the Right Coach
A small town school in Hampstead, Maryland got big results when its owner, Joe Borucki learned how to get the most from no-cost advertising. As he launches a second location, he takes a few moments to review the secrets of his success with CEO Stephen Oliver.
Read More »The Seven Ingredients of Success: Are You Fit to Lead?
During many of my columns, I’ve described how you can reach your full potential, which is the primary goal of martial arts. I’ve described how, as when you are learning intricate steps of a complex kata or form, success is simply a matter of applying the right techniques everyday. All esteem is built on a ...
Read More »Remembering the Legacy of a Champion: Joe Lewis, 1944-2012
He was America’s most gifted fighter. The winner of the top titles and records....
Read More »School Owners “Blown Away” During Disney World Visit and High Level Training
What a wonderful experience. Behind the scenes through the employee areas, a tour of history and expectations of quality service, and a day of what’s happening at Disney for the highest possible “guest” service. For 60,000 employees it’s “On-Stage” and “In Costume” with the “Boy or Girl Next Door” grooming to make sure every family ...
Read More »Finding the Right People to Help You Meet Your Goal
This article is the nineth in a 12-part series on the specifics for setting success-oriented goals and earning more prosperity for your business. If you’re self-employed or small business owner, then there’s one commonality that we all have – a belief in self-sufficiency. At some point, we decided that we were better off working for ...
Read More »What Matters Most
Twelve months ago, I sat down to begin writing a column for this magazine, a column about philosophy and how it relates to business. And at the time, my son had just been born and things were changing in my life. Up until that point, while running my business, I would get caught up with ...
Read More »Taking MMA from the “Gym” to the “School”
As we move into a new year I believe that it’s an exciting one for our small but dedicated and eclectic industry. Ahead lie huge ...
Read More »Andrew Wood: A Legend in His Own Mind!
Martial Arts Business Masters Reconnect Recently I sat down with my old friend Andrew Wood, who made a surprise guest appearance at this year’s NAPMA convention. Andrew was a true pioneer in the martial arts business, writing the book that changed the life of many instructors: How to Make $100,000 or More Teaching Martial Arts. ...
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