Fitness Kickboxing

In my past articles, I’ve consistently stated that for you to have a successful martial arts fitness program you need to have proven results. The general public will not perceive your program as a high value program without them. By just having a kickboxing class, no matter how good you think it is, wont’ grab ...

After launching Cardio Karate during 1996, I realized that it attracted students with completely different needs. They didn’t come to class to learn martial arts, but to lose weight and become healthier. If those students continued to eat junk food, however, then they wouldn’t have received the results they wanted, regardless of how good the ...

It’s time to talk about fitness, more specifically, martial arts fitness; teaching, marketing and making it work for you. No, fitness kickboxing is not dead. In fact, many schools currently have thriving adult fitness programs. The big difference is there are many people that will teach you how to make an after-school program work, but ...

How you introduce Fitness Kickboxing to your new students will have the single biggest impact on the success or failure of your program. You can have the best “butt-kicking” Fitness Kickboxing class in town, but if you don’t develop a systematic approach to introduce kickboxing to your new students, then you’ll always have a small, ...

I don’t need to tell you that there’s a downturn in the martial arts industry. Even the most optimistic martial arts business leaders admit that times are tough. One solution is to add new programming, but many school owners counter that idea with the argument that it will distract from their core business or that ...

Creating a long-term fitness program in your martial arts school is not as hard as you think. Most likely, you already have one in your conventional martial arts program. All you must do is sell it differently to the adult fitness market than you would to typical prospects looking for conventional martial arts. Fitness students ...

1) Make sure that everyone who enters your fitness classes is properly screened to ensure that they are physically capable of handling the class. 2) Students need to be brought slowly into the program with some type of introductory class, so the instructor can get to know students and evaluate their fitness level. This is ...

Recently, I’ve been thinking about the difference between the relationships I’ve established with my current students and how I previously interacted with my traditional martial arts students. The biggest difference, of course, is that my current students are adults. In a short period of time, I realized that for me to be successful teaching fitness ...

The secret about fitness that no diet guru or so-called “weight-loss expert” wants you to know is that there is no one answer to fitness. You must understand this important factor when developing your martial arts fitness course because it’s the key to a successful fitness program for your students. Many of you are probably ...

I’ve recently been reflecting on the impact my programming has had on people and the difference between what I hear my students say today as opposed to when I taught only a traditional martial arts program. In the past, the compliments were mostly about how a child improved in school or how much more confident ...