NAPMA Members Focused on Results Generate as Many as 263 Intros for New Students in a Single Weekend! According to NAPMA CEO Stephen Oliver, “Schools that followed our plan will likely add from 100 to 300 or more new active students this summer, at minimal cost . NAPMA truly created a $1,000,000 summer for many ...
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Martial Arts Professional Asks… Jay Abraham, Marketing Guru
What would you recommend to martial arts school owners to improve their advertising? Jay Abraham answers… First, set very specific goals for your advertising. Make sure the ads are designed to be direct response and focused strictly on the reader, stating what is in it for him or her. Include a call-to-action message. Offer information, ...
Read More »The Champion's Reunion with Jeff Smith, Bill Wallace and Joe Lewis, Part 1
Learn How these Three Legends of the Martial Arts Became the Original World Champions, Fierce Competitors, the Best of Friends and Role Models for All Martial Arts Students, Instructors and a New Generetion of Fighters. NAPMA and Martial Arts Professional is proud to bring you a rare treat – a gathering of eagles iin modern ...
Read More »2011 Financial Power Summit: The Four Secrets Used by the Most Profitable MA Schools
NAPMA CEO, Grandmaster Stephen Oliver, in collaboration with Grandmaster Y.K. Kim, one of the foremost producers and pioneers in our industry, will present the 2011 Financial Power Summit in five metro area cities. To help our members create greater success for themselves starting this year, five industry top performers have come together to show owners ...
Read More »Using Press Releases to Attract Free Media Attention to Your School
One of the best ways to attract positive publicity to your school, and ultimately more students, is with media coverage. Positive media relationships are a critically important, yet often ignored aspect of running a successful martial arts school. The press release is a highly effective tool for getting your name out into your community. Learn ...
Read More »An Historic Celebration: Jhoon Rhee’s 45 Years Teaching in the U.S. Congress
Grandmaster Jhoon Rhee, Father of Tae Kwon Do in America and a true martial art visionary, celebrated his 80th birthday at a gala given in his honor at the Caucus Room of he U.S. Capitol. The evening’s highlight was a demonstration of his martial arts skills to congressional members, the Korean Ambassador and a veritable ...
Read More »How one NAPMA member remained a Traditionalist yet expanded his thinking to serve more students with a quality program and generate a new gross revenue record.
An Interview by Toby Milroy with Miko Peled, NAPMA Maximum Impact Member and Stephen Oliver Coaching Client and Millionaire Wealth Group Member. SENSEI MIKO PELED is another out-standing example of a NAPMA member and martial arts school owner who has learned to balance tradition with a new mindset of how his school and its programs ...
Read More »The Ultimate School Character Development Program by Zig Ziglar
Zig the master of motivation, developed the I CAN Program that is a comprehensive character-building curriculum for your students—parents and your community will recognize it as an “added value” that makes your school unique. You’ll enroll more students easier and improve retention, with the I CAN Program. It’s already being used in academics schools across ...
Read More »NAPMA Presents at Action Martial Arts Magazine Hall of Honors
NAPMA will be presenting at the 2011 Action Martial Arts Magazine Hall of Honors Award Show. January 21–22, 2011 at the Tropicana Casino and Resort in Atlantic City, New Jersey, Jeff Smith, Toby Milroy and Stephen Oliver will be featured seminar leaders along with some of the biggest names in martial arts. This year NAPMA ...
Read More »Jay Abraham: Exclusive Interview for the Martial Arts
In Part 1 of this interview, Jay Abraham is one of the world’s foremost marketing gurus, and he’s granted us this exclusively martial arts-oriented interview. Here we present martial arts marketing with a real business grandmaster. Meet the genius who’s consulted for practically every type of business known to man including martial art schools, at ...
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