Martial Arts Professional Magazine

Master Oliver,

I am very grateful for your help.

I have been a member of NAPMA, since it’s inception. I also joined NAPMA Squared (now, Maximum Impact), when you unrolled it at the World Conference in Florida in 2003. I attended your seminar during that weekend, and it became very clear to me that you did know what you were talking about.

As a result of you influence and various other coaches and presenters at the last several NAPMA Sponsored “SuperShows”, I have raised my rates (doubled them, and soon will raise them again).

One of the aspects of your Maximum Impact Program that had a profound impact on me is the that you continuously recommend a plethora of books and training materials from many leaders of not just our industry, but all businesses.

I have read more books during the last three years than I have in a long time, mainly because I had no idea how much material was out there!

The change in me has been nothing less than phenomenal. I have been running my schools since 1985 and, although, I have always been very ambitious and successful, I had really just  “given myself a job” for 20 years, with myself as the main instructor and doing almost all the work myself. I always had to be there when my schools were open.

Now, I am a still teaching, but only when I want to. I now have hired several people who do the majority of the teaching, enrollments and upgrades and, although, this change was at first difficult for me, it has freed my time, so that I can now fully focus on growing my schools and marketing them.

My role has now pleasantly changed from always teaching to marketing, planning and training my staff. This, in turn, made my schools grow.

I went from a guy who would never have dreamed of spending more than a few hundred dollars on advertising (which I was convinced wasn’t working well enough) to an entrepreneur who now has an effective $5,000 advertising budget that is really bringing in students.

I went from enrolling 10 to 15 students a month (in one location) to enrolling 20 to 30 a month; and all that while I was separating from my ex, and then was married with many fundamental changes in my life!

I will recommend your coaching program to anyone who asks; you are truly doing a remarkable job.  I am glad I came to the Marketing Boot Camp. I learned several more, very important, key elements, which I will implement immediately!

Thank you, Respectfully,

Sascha Williams

Willams Kenpo Karate

Fresno, California