Download Mastering Martial Arts Business Now
Rolex Sub Mariner

Featured Articles

Partners and Advertisers
Pro Grade Training Gear The Black Belt of Martial Arts Management Software ASF International

Recent Posts

Teaching an Introductory Lesson—Part 2: Teaching Basic Boxing

Teaching an Introductory Lesson—Part 2: Teaching Basic Boxing

| January 24, 2012 | 1 Comment

In last month’s column, I addressed the importance of teaching a kickboxing introductory class and why the introductory instructor should focus on three primary objectives: safety, building rapport and making sure students have fun. These three objectives are most important, but don’t treat your fitness kickboxing student like second-class martial arts students. Take the time [...]

Share

Continue Reading

How to Transform Nothing into Something of Value

How to Transform Nothing into Something of Value

| January 22, 2012 | 0 Comments

To transform nothing into something of value, you must first start with ideas and imagination. Now, it might be difficult to consider ideas and imagination as nothing. Yes, they aren’t tangible, but I think an idea that becomes a business, a new vaccine or a miracle product is more than nothing. Think of it, ideas [...]

Share

Continue Reading

My Secrect of Success, Part 2, With Chuck Norris

My Secrect of Success, Part 2, With Chuck Norris

| January 20, 2012 | 0 Comments

The legendary martial artist, movie and TV star and founder of the World Combat League and th Kick-Start Program shares the secret of this success. In part 2 of his interview with Stephen Oliver, Chuck Norris discusses his early martial arts training. As with many martial arts great of his decade, Chuck was first exposed [...]

Share

Continue Reading

Stay Focused on the Big Picture

Stay Focused on the Big Picture

| January 16, 2012 | 0 Comments

A reader of this column sent me an email recently, thanking me for a column I had written on getting outside the box. She then told me how she had lost focus for a while, but had turned things around. She encouraged me to write a column on staying focused. I immediately thought of my [...]

Share

Continue Reading

An Historic Celebration: Jhoon Rhee’s 45 Years Teaching in the U.S. Congress

An Historic Celebration: Jhoon Rhee’s 45 Years Teaching in the U.S. Congress

| January 12, 2012 | 0 Comments

Grandmaster Jhoon Rhee, Father of Tae Kwon Do in America and a true martial art visionary, celebrated his 80th birthday at a gala given in his honor at the Caucus Room of  he U.S. Capitol. The evening’s highlight was a demonstration of his martial arts skills to congressional members, the Korean Ambassador and a veritable [...]

Share

Continue Reading

Using Press Releases to Attract Free Media Attention to Your School

Using Press Releases to Attract Free Media Attention to Your School

| January 10, 2012 | 0 Comments

One of the best ways to attract positive publicity to your school, and ultimately more students, is with media coverage. Positive media relationships are a critically important, yet often ignored aspect of running a successful martial arts school. The press release is a highly effective tool for getting your name out into your community. Learn [...]

Share

Continue Reading

The Secret to Being a Dynamic Instructor

The Secret to Being a Dynamic Instructor

| January 4, 2012 | 0 Comments

If you are going to be an effective leader, the focus has to be on how you are going to serve. That attitude completely changes the way you come across. To be an effective communicator or instructor, you have to know your audience. That’s number one. Who is in the class today? What do they [...]

Share

Continue Reading

Disarming the Enemy

Disarming the Enemy

| January 4, 2012 | 0 Comments

It is not often that we take our RMCAT training on the road, but some time ago, Mr. Ernie Reyes asked us to bring our armored assailant, adrenal-stress-driven, scenario-based program to his school in California. Naturally, we were both pleased and proud to do so. To many of us Ernie Reyes is known for his [...]

Share

Continue Reading

Important Issues for Large School Operators, Part II:  The Non-Compete Clause.

Important Issues for Large School Operators, Part II: The Non-Compete Clause.

| January 4, 2012 | 0 Comments

  As a school operator, you will eventually begin to add staff and, as your school grows, that will likely not only involve hiring administrative support, but also adding assistant instructors and possibly even head instructors. As a single school expands beyond 200 active students, or as you branch out into a second, third or [...]

Share

Continue Reading

Have the Courage to Act

Have the Courage to Act

| January 4, 2012 | 0 Comments

Wealth never rewards wimps! Money only moves because of courage. You must have the courage to act on your ideas. Ask yourself: “What do I need to do right  now to improve my business that I have not had the courage to do before?” To help put things into perspective, let me give you an [...]

Share

Continue Reading

The Case AGAINST Age Specific Programs – Part 2

The Case AGAINST Age Specific Programs – Part 2

| January 4, 2012 | 0 Comments

How to decipher the curriculum conundrum? The question remains, how do you most effectively structure your class schedule to make the best use of your time and have the best student outcomes?   Obviously, I’m not advocating or suggesting that you should eliminate classes for younger students, but, in so many schools that are following [...]

Share

Continue Reading