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Multiply your Print Advertising Results, Quickly and Easily, without Spending Another Dime! Part 10

Part 10: The Anatomy of an Ad: Body Copy, Part 6, Unique Selling Proposition (USP) Why Would They Say “No”? When someone is reading your ad or other marketing material, they are having a conversation with themselves . They are naturally skeptical of you, after all, you’re trying to “sell them something,” and they will ...

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Your Greatest Resource — You!

Our goal this month has been to remind ourselves how important it is to influence ourselves on a regular basis to stay motivated to do the right things at the right time. Plus if we do not learn the skills of motivation how can we get our support team motivated to do whatever it takes ...

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It’s what you learn AFTER you know it all that really matters

There are a awful lot of hard-working school owners who have dedicated themselves to their martial arts training, but who have neglected their martial arts business training and are now “paying the price” for the oversight. No one is born with the skills they need to operate a highly successful martial arts school. We must ...

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