2008 Extreme Success Academy - Martial Arts Event
more details at www.extremesuccessacademy.com
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Cover Story
Master Robert Lewis, Martial Arts Extreme Success Academy speaker, explains why a franchise system makes it easy to grow your martial arts school beyond your dreams.
An Interview with Master Robert Lewis, Colorado Regional Developer for Mile High Karate.
Learning and utilizing the secrets to success is the real difference maker; and Master Robert Lewis, the Colorado Regional Developer for Mile High Karate, is the one person with the inside information on the franchise system because he works in the trenches […]
{More»} Features
NAPMA Martial Arts Success Stories: Learn the Low-Cost, Yet Effective, Internet Marketing Secrets of NAPMA Inner Circle Member Jason Yi»
Riches in Real Estate. 2008 NAPMA Martial Arts Business Extreme Success Academy speaker Chris Hurn reveal the secrets you need to know to own your building and help you make the smart choices for extreme financial success.»
The #1 problem that martial arts school owners face is the need for MORE new students! How would you like the 10 secrets to solving that problem for your school NOW? “Our Free Marketing Geniuses” Teleseminar and free bonus materials will show you how to fill your school NOW and for years to come.»
How to Use Low-Cost Public Relations Strategies to Grow Your School and Become a Celebrity in Your Community»
How one NAPMA member remained a Traditionalist yet expanded his thinking to serve more students with a quality program and generate a new gross revenue record.»
The Forbidden Kingdom. If you love the idea of tons of students streaming in the door – driven by free media and having their interest sparked in lessons from us while entertaining themselves at the movies then you’re going to love this!»
How My School’s Gross Income Increased by 300% and My Net Income by 1,000% in Just Twenty-Four Months»
Click On to Review the Entire Issue
Martial Arts In the News
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Keanu Reeves Considering Kung Fu...
» Wesley Snipes Convicted of Tax...
» Martial Arts Fighter Receives Lenient...
» Mamet's Jiu-Jitsu Isn't Just Verbal
» Ultimate Cash Machine
The Final Word… Mile High Methods
What If There Was A Recession— But You Didn’t Attend?»
This is a brief excerpt of my in-depth Inter-view with Dan Kennedy. You can read the entire interview and participate in a live call, with Dan Kennedy and me, on July 15. Visit NAPMA.com/DanKennedy to register.Stephen Oliver: Let’s start with the so-called elephant in the room: the economy and the dreaded “R” word. Economists […]
Martial Arts School Growth Potential
Locking a Steel Cage Around Your Student Body…the Keys to Ironclad Student Retention, Part 4»
Key Number 3: Creating a positive community in your school to reinforce student longevity. Your goal is to move martial arts training in your school […]
The Radical Left
“Professional” Doesn’t Mean Clinical»
“Professional” is a word that is often tossed around the martial arts industry. Do I need to mention that professional doesn’t mean austere, removed, clinical, cold and distant? It doesn’t mean you have to have a “policy” for every action in your school; a student or employee handbook, spelling out every possible rule or infraction; […]
No B.S. Success
Are You More Or Less Effective Than You Were A Year Ago? You Have More Technology and Process More Work, But Are You More Effective?»
There is a “secret key” to peak personal productivity and performance that entrepreneurs are unwittingly depriving themselves of, to a worsening extent from one year to the next. This subtle form of self-sabotage takes its toll many different ways.
Entrepreneurs and sales professionals need resiliency. We face opposition; we experience rejection and disappointment; and we resolve […]
Internet Secrets to Grow Your School
Can a Web Site for my Current Students Really Increase My Bottom Line?»
In the last article, I presented the ins and outs of creating a successful prospect Web site. This article will explain the second stage of development, which is the current student or member site. The contents of these two sites are totally different and so are their purposes.
I have already mentioned that the prospect site […]
Wariorwiz
Use Layers of Legal Entities for Virtually “Bulletproof” Protection of Your Martial Arts School and Its Mission»
When I served my three tours of military duty in Southeast Asia, we used multiple layers of defensive methods, or multiple redundancy defenses, to protect an installation.
For example, my job as a dog handler was to be the first level of defense, encountering the enemy outside the perimeter of the installation. We were […]
Doing The Right Things
Kimbos, Bimbos and the Future!»
Taking Another Shot at Good Competition: What it Means to All of Us, Who We Are and How We Are Perceived!
By MAH (”Mad as Hell”) Joe Corley
I have just gagged my way through the CBS primetime debut of “mixed martial arts, featuring “the one, the only Kimbooooooooooo Sliiiiiiiiiiiice!”
During two hours and 45 minutes of “non-stop […]
Fitness Kickboxing
The Power of Testimonials»
In my past articles, I’ve consistently stated that for you to have a successful martial arts fitness program you need to have proven results. The general public will not perceive your program as a high value program without them. By just having a kickboxing class, no matter how good you think it is, wont’ grab […]
Classical Thought
What is Kata For? – It’s More Than How to Hurt the Attacker…How Not to Hurt You»
Part 5 of a Six-Part Series on Using Kata (or Form) For Martial Arts Development
Some years ago, one of my instructors, Koyoshi Nishime Sensei (Cincinnati, Ohio), revealed to me a number of things about kata that I never understood. One of the most important concerned how the development of power was like a two-headed snake. […]
Reality Check
Capturing Your Share of the Adult Self-Defense Market: Part 13»
The instructor holds the air shield high, at face level. He is prepared to withdraw the air shield when the student strikes to avoid too much impact on the student’s hand. Again, the student must feel the impact, so that he can gauge the power of his strike. Retract the shield just a micro-instant after […]
The Psychology of Success
The Essence of Good Time Management, Part 2: Where Do You Perform Well?»
Project Forward Five Years
Gary Hamel and C.K. Prahalad, the strategic planners who wrote the book, Competing for the Future, encourage decision makers to project forward several years when they strategically plan. The authors encourage executives to imagine that their company is the top company in the industry some years in the future. They then identify […]
Expand Your Thinking
Invest these 10 “Assets” that are more Important than Money to Succeed at the Highest Level»
[Editor’s note: This rotating column will introduce readers to new authors and consultants who will expand your thinking to drive your success. This column is an except from Jim Rohn’s book, Seven Strategies for Wealth and Happiness.]
To start any part-time or full-time business, you typically need plenty of capital (money); but, occasionally, you’ll hear stories […]
The Science Of Fighting
The 40 Most Common Mistakes Fighters Commit, Part 1»
1. Trying to counter an attack when a fighter should be leading the attack. Counterattacking, like faking, is a very advanced art form. It requires knowing three things: the lead of the opponent, your method of avoiding his lead and the exact method to execute the proper counter shot.
2. Failing to step in when punching. […]
As I see It
How To Dramatically Improve Your Martial Arts Student Count Without Spending Another Dime»
We constantly remind our Maximum Impact members that many factors contribute to make a school successful. One of the biggest factors, which must never be ignored, is profitability. Your goal is to make all components of your school as profitable as possible, especially marketing. As I’m sure you’ve discovered, it’s very easy to spend plenty […]




































